What Data We Collect
We keep data collection to the minimum needed to serve you. When you contact us through our website, we collect:
- Your name
- Email address
- Business type or company name
- Your message or enquiry details
We may also collect basic analytics data about how you use our website (pages visited, time on site) through cookies — see the Cookies section below.
How We Use Your Data
We use the information you provide to:
- Respond to your enquiry
- Provide AI consultancy services you've requested
- Send relevant follow-up information related to your enquiry
- Improve our website and services
We never sell your data. We don't share it with third parties for marketing purposes. Your information is used solely to serve you.
Legal Basis for Processing
Under the UK General Data Protection Regulation (UK GDPR), we process your personal data on the following bases:
- Consent — when you submit our contact form, you consent to us using your data to respond to your enquiry
- Legitimate interest — to improve our services and website experience
- Contractual necessity — when we need your data to deliver services you've engaged us for
Data Retention
We keep your personal data only as long as necessary:
- Enquiry data — retained for up to 24 months after your last contact, then securely deleted
- Client project data — retained for the duration of our engagement plus 12 months for follow-up support
- Analytics data — aggregated and anonymised; individual session data expires per Google Analytics defaults (14 months)
You can request deletion of your data at any time — see Your Rights below.
Third Parties
We use a small number of trusted third-party services:
- Google Analytics — to understand how visitors use our website (anonymised, aggregated data)
- Email hosting provider — to process and store email correspondence
We do not sell, trade, or rent your personal data to anyone. We only share data with third parties when strictly necessary to deliver our services, and only with providers who comply with UK GDPR.
Cookies
We use minimal cookies on our website:
- Analytics cookies — Google Analytics cookies to understand site traffic and usage patterns. These are anonymised and do not personally identify you.
- Essential cookies — basic functional cookies required for the website to operate properly
We do not use advertising cookies, tracking pixels, or retargeting tools. You can disable cookies in your browser settings at any time.
Your Rights
Under UK GDPR, you have the right to:
- Access — request a copy of the personal data we hold about you
- Rectification — ask us to correct any inaccurate data
- Erasure — ask us to delete your personal data ("right to be forgotten")
- Portability — receive your data in a structured, commonly used format
- Objection — object to our processing of your data
- Restriction — request that we limit how we use your data
- Withdraw consent — withdraw your consent at any time where processing is based on consent
To exercise any of these rights, contact us at hello@aigenda.co.uk. We'll respond within 30 days.
Complaints
If you're not happy with how we've handled your data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):
We'd appreciate the chance to address your concerns first — please reach out to us at hello@aigenda.co.uk before escalating.
Contact Us
For any questions about this privacy policy or your personal data:
Aigenda
Warrington, UK
hello@aigenda.co.uk
Last updated: March 2026